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Sage Dining Services produces a biannual magazine for parents of students that attend the schools that Sage provides food service for.


The challenge
The magazine is not mailed to parents. They only see it when visiting the school and on display in reception areas or distributed at school events. We also create a digital version of the magazine that communication managers at the schools to send out with link to it.


The work

We strive to develop concepts and visually engaging imagery that will encourage parents to look through the magazine. We also include web extras to keep parents engaged and provide access to additional article and videos.

For this issue the main article was about all the meat alternatives that are available now. The approach was to share all the facts about the different choices to help with making an informed decision. All the photography and infographics were created by Sage's creative team. We collaborated with the writers on the content and imagery in the magazine.



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